prnss college logo

Dr. Aparnadevi M.

Assistant Professor

Education

Degree University Year Specialisation
M.Com. Kannur University 2009 Finance
M.B.A Bharathiar University 2014 Marketing
B.Ed. Kannur University 2011 Commerce
NET- JRF UGC 2010 June Commerce
SET Directorate of Higher Secondary Education 2010 June Commerce
Ph.D. Kannur University 2025 Entrepreneurship

Experience

Sl No. From To Worked At Designation
1 11-08-2011 30.03.2012 Sir Syed College, Taliparamba Guest Lecturer
2 30-06-2012 30-08-2012 Govt. Higher Secondary School, Irikkur Guest Faculty
3 04-09-2012 14-09-2015 NSS College, Manjeri, Malappuram Assistant Professor
4 15-09-2015 Present Pazhassi Raja NSS College, Mattanur Assistant Professor

Orientation Course

Sl No. Title of Course HRDC / MMTTC & University Duration
1 Orientation Course XVIII ASC- Kannur University 08-07-2014 - 04-08-2014

Refresher Course

Sl No. Title of Course HRDC / MMTTC & University Duration
1 Refresher course in the subject Management Studies (for Commerce, Management and Tourism faculty) UGC –HRDC, Kannur University 02-12-2015 - 22-12-2015
2 Managing Online Classes and Co-creating MOOCS 3.0 Teaching Learning Centre, Ramanujan College University of Delhi under the aegis of MMTTC 25-07-2020 - 10-08-2020
3 Enhancing Efficiency and culture of Learning in Higher education Guru Angad Dev Teaching Learning Centre, SGTB Khalsa College, University of Delhi under PMMMNMTT, Ministry of Human Resource Development in collaboration with Barkatullah University, Bhopal and Droit Penale Group, Prayagraj 15-06-2021 - 30-06-2021
4 Advanced Research Methodology & Publishing Assumption College (Autonomous), Changanacherry and Guru Angad Dev Teaching Learning Centre, SGTB Khalsa College, University of Delhi under PMMMNMTT 01-11-2022 - 30-11-2022

Short Term Course

Sl No. Title of Course HRDC / MMTTC & University Duration
1 Research Methodology in Humanities UGC – HRDC Kannur University 10-10-2018 - 16-10-2018
2 Digital Content Management on E-learning Sree Narayana College for Women, Kollam, in academic collaboration with Kerala State Higher Education Council 13-06-2021 - 19-06-2021
3 MOOC and E-Content Development UGC - MMTTC, Kannur University 18-06-2025 - 24-06-2025
4 Design and Development of Online Courses UGC-MMTTC, University of Kerala 28-01-2026 - 03-02-2026

Other Course

Sl No. Title of Course Organizers Duration
1 Faculty Development Programme in ‘Commerce and Management’ UGC – HRDC Kannur University in association with KSHEC 06-05-2019 - 10-05-2019
2 Faculty Development Programme on ‘ Financial markets: Teaching and Research Perspectives’ Bishop Moore College, Mavelikara in association with KSHEC 27-06-2020 - 03-07-2020

Seminars/ Webinars Attended

Sl No. Title of Seminar/ Webinar Organising Institution Venue Duration Level
1 The Emerging Trends in Knowledge Management PG Department of Commerce, Govt. College, Madappally and sponsored by Directorate of Collegiate Education, Govt.of Kerala. Offline 18-12-2012 - - National
2 Financial Derivatives: Issues and Prospects PG Dept. of Commerce, Govt. College, Malappuram and sponsored by Directorate of Collegiate Education, Govt. of Kerala. Offline 27-11-2013 - - National
3 The role of Start Up villages in promoting Student Entrepreneurship Dept. of Commerce, E.K.N.M. Govt. College, Elerithattu and sponsored by Directorate of Collegiate Education, Govt. of Kerala. Offline 19-02-2015 - 20-02-2015 National
4 Human resource Strategies and practices in achieving business Excellence PG Department of Commerce, NSS College, Manjeri, Malappuram and sponsored by UGC Offline 12-01-2016 - 13-01-2016 National
5 International Capital Movements Department of Commerce, E.K.N.M. Govt. College, Elerithattu and sponsored by Directorate of Collegiate Education, Govt. of Kerala. Offline 19-01-2016 - 20-01-2016 National
6 ICT as a change agent for Arts and Science Education IQAC, E.K.N.M. Govt. College, Elerithattu Sponsored by Directorate of Collegiate Education, Govt. of Kerala Offline 07-02-2018 - 08-02-2018 National
7 Innovations in Research on Social Sciences PG Department of Commerce, NSS Hindu College, Changanacherry in collaboration with MG University Offline 11-10-2018 - 12-10-2018 National
8 Commerce, Management and Finance (C12 NASCOMF 2018) Department of Commerce, E.K.N.M. Govt. College, Elerithattu Offline 22-11-2018 - - National
9 Islamic Banking in Indian Scenario Department of Commerce and Management studies, University of Calicut. Offline 02-05-2019 - - International
10 Emerging Business Avenues & Economic impact of Tourism PG Department of Commerce, ITM College of Arts and Science, Mayyil Offline 20-09-2019 - - National
11 Sectoral reforms and Impact on Indian Business Post Graduate Department of Commerce, Govt. Brennen College, Thalassery Offline 05-11-2019 - 06-11-2019 National
12 Classroom to computers – A Paradigm IQAC, Nehru Arts and Science college, Kanhangad sponsored by UGC Online 16-05-2020 - 20-05-2020 National
13 Technology- How to Learn and Teach at and after Lockdown Department of Computer Science & IQAC, Mahathma Gandhi College, Iritty Online 21-05-2020 - 22-05-2020 International
14 Impact of Covid 19 on Banking, Finance and Business- National and global perceptive Department of Commerce and IQAC by Payyanur college in Association with the Kerala state Higher Education Council Online 25-05-2020 - 30-05-2020 International
15 Financial Sector: The new normal in the post COVID scenario PG Department of Commerce, GPM Govt. College, Manjeswaram, Kasargod Online 28-05-2020 - - International
16 Economic Impact of Covid 19 Department of Economics and Centre for Research, St. Teresa’s College, Ernakulam Online 25-05-2020 - 27-05-2020 International
17 Convergence 2020 on ‘Revised NAAC Accreditation Framework IQAC, SES College, Sreekandapuram Online 29-05-2020 - - International
18 Approaches to Research in Commerce-Institute-Industry-Interface PG Department of Commerce, Sree Sankara College, Kalady in Collaboration with the KSHEC Online 12-09-2020 - - National
19 Data Analysis in R using STATCRAFT Department of Management Studies, Palayad, Kannur University Offline 24-05-2021 - 25-05-2021 State

Workshops Attended

Sl No. Title of Workshop Organising Institution Venue Duration
1 Academic Writing and Publishing Kerala State Higher Education Council Offline 20-02-2014 - -
2 Contemporary Research, Methodologies and Techniques Christ University Offline 06-02-2015 - 07-02-2015
3 Research Paper Research Forum, Department of Commerce and Management studies, University of Calicut Offline 23-02-2015 - 24-02-2015
4 Workshop on Moodle IQAC, Pazhassi Raja NSS College, Mattanur Offline 08-07-2017 - -
5 Business Research – Trends and Issues PG Department of Commerce, Govt. Brennen College, Thalassery and sponsored by Directorate of Collegiate Education, Govt. of Kerala. Offline 16-01-2018 - 17-01-2018
6 Research methods, Academic Writing and Publishing IQAC and Faculty of Commerce and Management Studies , Kannur University Offline 05-02-2018 - 06-02-2018
7 Young Innovator’s Programme – Facilitator’s Workshop on ‘Design for Kerala’ ICT Academy of Kerala (ICTAK) in association with Kerala Development and Innovation Strategic Council (K-DISC) Offline 05-12-2019 - 06-12-2019
8 Qualitative Research Department of Management Studies, Kannur University Offline 09-01-2020 - -
9 NAAC Accreditation Strategies IQAC, PRNSS College, Mattanur Online 18-01-2022 - -
10 Research Methodology and Hands-on Training on Data Analysis Using SPSS IQAC, Mahatma Gandhi College, Iritty in collaboration with KSHEC Offline 24-02-2025 - 25-02-2025
11 'Research Methodology and Data Analysis’ Jointly organized by the PG and Research department of commerce, Sree Narayana Colllege, Kannur in association with IQAC and PG Department of Commerce, Mahatma Gandhi College, Iritty Offline -

Paper Presentations

Sl No. Paper Title Conference name Organiser Date Level Mode
1 Impact of FDI in Retail Sector Financial Derivatives: Issues and Prospects PG Dept. of Commerce, Govt. College, Malappuram and sponsored by Directorate of Collegiate Education, Govt. of Kerala. 27-11-2013 National Offline
2 The role of Business incubators for the development of entrepreneurship The role of Start Up villages in promoting Student Entrepreneurship Dept. of Commerce, E.K.N.M. Govt. College, Elerithattu and sponsored by Directorate of Collegiate Education, Govt. of Kerala. 20-02-2015 National Offline
3 Women entrepreneurship in India International Capital Movements E.K.N.M. Govt. College, Elerithattu and sponsored by Directorate of Collegiate Education, Govt. of Kerala. 20-01-2016 National Offline
4 Initiatives of KSIDC for ST to uplift the ST Community- A study with reference to Nilambur Taluk Innovations in Research on Social Sciences PG Department of Commerce, NSS Hindu College, Changanacherry in collaboration with MG University 12-08-2018 National Offline
5 Quality of E-banking Services – A Comparative study of SBI and HDFC Commerce, Management and Finance ( NASCOMF 2018) Dept. of Commerce, E.K.N.M. Govt. College, Elerithattu. 22-11-2018 National Offline
6 Performance of Mudra scheme- A study with special reference to the state of Kerala Islamic Banking in Indian Scenario Department of Commerce and Management studies, University of Calicut 02-05-2019 International Offline
7 Tourism in Kerala – Opportunities and Challenges Emerging Business Avenues & Economic impact of Tourism PG Department of Commerce, ITM College of Arts and Science, Mayyil 19-09-2019 National Offline
8 Financial Sector Reforms in India Sectoral reforms and Impact on Indian Business Post Graduate Department of Commerce, Govt. Brennen College, Thalassery 06-11-2019 National Offline
9 Usage of Digital Payment System among the Public – A Study with special reference to Kannur District Business Transformation and Information Technology : Post Covid 19 Scenario – INTROSPEKSIE 21 Mahatma Gandhi College, Iritty and De- Paul Arts & Science College, Edathotty 10-09-2021 International Online

Research Publications

Sl No. Title Books / Journal Name Publisher ISSN/ISBN Volume Issue Pages DOI Year
1 The effects of Job rotation Strategies on the performance of employees in the Banking Sector- A study with special reference to Ernad Taluk of Malappuram District NSRM 15- Interdisciplinary Research Review NASRA College of Arts & Science, Tirurkad, Malappuram ISBN: 978-81-9316-707-6 - - - - 2015
2 Job stress among the Private Bank Employees: A study with special reference to Malappuram district Human Resource strategies and practices in achieving business excellence Research Publication Committee, NSS College, Manjeri ISBN: 978-81-926618-7-2 - - - - 2016
3 Are the Services of Automated Teller Machines Fully Utilized? International Journal of Research and Analytical Reviews - IJRAR - E-ISSN 2348-1269, P – ISSN 2349-5138 5 3 447-450 http://ijrar.org/viewfull.php?&p_id=IJRAR1903960 2018
4 Service Quality of Star Health Insurance - A study with special reference to Kannur District Monograph - ISBN: 978-10-8738-269-2 - - - - 2019
5 Performance of Mudra Scheme- A study with special reference to the State of Kerala Sketches on Developing India: A socio – Economic Perspective Academic Publications Wing, PG Department of commerce, WMO Arts & Science College, ISBN:978-93-5382-670-3 - - - - 2019
6 Marketing of Insurance products by Banks – A study with special reference to SBI Life Marketing: Facing a paradigm shift Research department of commerce, S T Hindu College, Nagarcoil ISBN: 978- 81- 921442-5-2 - - - - 2019
7 Consumers’ preference towards E-tailing: A study with special reference to Kannur District Recent Developments in Commerce and Management PG department of Commerce, NSS College, Ottappalam ISBN: 978-81-945634-02 - - - - -
8 Social media as a strategic management tool- An empirical study with special reference to Small and Medium enterprises in the Kannur district of Kerala Journal of Emerging Technologies and Innovative Research – JETIR - ISSN 2349-5162 9 11 - https://www.jetir.org/view?paper=JETIR2211345 2022
9 Government Finance in the Growth of MSME: A Study with Special Reference to Kannur District of Kerala International Journal for Multidisciplinary Research – IJFMR - E-ISSN 2582-2160 5 6 - https://www.ijfmr.com/research-paper.php?id=9450 2023
10 Key Drivers of Consumer Preference and Satisfaction in Online Food Delivery Services International Journal of Engineering Development and Research – IJEDR - ISSN 2321-9939 14 1 - https://doi.org/10.56975/ijedr.v14i1.304445 2026
11 Prospects and Challenges of Online Teaching – A Study with Special Reference to Arts and Science College Teachers in Kannur District International Journal of Scientific Research in Engineering and Management -IJSREM - ISSN 2582-3930 10 2 - https://www.doi.org/10.55041/IJSREM57095 2026
12 Factors affecting the success of E-learning mechanism International Journal of Business and Administration Research Review -IJBARR - E- ISSN -2347-856X ISSN -2348-0653 13 2 - - 2026
13 Production and Marketing Problems of Micro-enterprises in Kerala: Evidence from Kannur District International Scientific Journal of Engineering and Management – ISJEM - ISSN -2583-6129 5 7 - https://doi.org/10.55041/ISJEM08140 2026
14 User Experience and Satisfaction with UPI Payment Systems International Journal of Creative and Open Research in Engineering and Management - ISSN: 3108-1754 (Online) 2 7 - https://doi.org/10.55041/ijcope.v2i7.124 2026
15 Job Satisfaction Among Haritha Karma Sena Members: A Study With Special Reference To Kannur District International Journal Research Publication Analysis - ISSN 2456-9995 2 7 1-14 https://doi-doi.org/101555/ijrpa.1578 2026

Ph.D./M.Phil/PG Project Guidance

Sl No. Scholar Name Degree University Research Title Status Year Role
1 Aswani C PG Kannur University Customer Perception And Satisfaction Towards Upi Payments-A Study With Special Reference To Pinarayi Grama Panchayath Completed 2025-26 Guide
2 Afna M PG Kannur University Online Shopping Preference And Satisfaction Of People In Thalassery Municipality Completed 2025-26 Guide
3 Gopika PG Kannur University Worklife Balance Of Women Teachers In Arts And Science Colleges-A Study With Special Reference To Kannur District Completed 2024-25 Guide
4 Gayathri K PG Kannur University Job Satisfaction Of Employees In Textile Shops-A Study With Special Reference To Kannur District Completed 2024-25 Guide
5 Anusree Kunnummal PG Kannur University A Comparative Study On The Investment Pattern Of Investers In Banks And Post Offices With Special Reference To Iritty Taluk Completed 2023-24 Guide
6 Chaithra K PG Kannur University Impact Of Digital Marketing On Buying Behaviour Of Youth - A Study With Special Reference To Kasargod Completed 2023-24 Guide
7 Jishna K K PG Kannur University Awareness Of LIC Policies And Services - A Study With Special Reference To Earanholi Gramapanchayath Completed 2023-24 Guide

Area Of Interests

Sl No. Interests
1 Cost Accounting
2 Quantitative Techniques
3 Financial Management
4 Financial Markets and Services

Subjects Handled

Sl No. Subjects
1 Cost accounting
2 Quantitative techniques
3 Financial Markets and Services
4 Financial Management
5 Strategic Management
6 Income Tax Law and Practice I
7 Principles of Insurance
8 Investment Management
9 Managerial Economics
10 Basic Numerical Skills
11 Management Concepts & Business Ethics

Examinership Duties Performed

Sl No. Duties
1 University Question Paper Setter
2 Additional Chief Superintendent
3 Exam Invigilator
4 Additional examiner
5 Chief examiner
6 Project Evaluation and Viva Voce examiner
7 CBT observer

Resource Person

Sl No. Programme Topic Institution Date Level Mode
1 Workshop Research Methodology St.Joseph's College, Pilathara 2026-01-20 College Offline

Membership in Professional Body

Sl No. Name of the Institution Membership No. Type Year
1 Indian Accounting Association ANU-1226 - 2026-27

Responsibilities Undertaken

Sl No. Responsibilities Undertaken Responsibility/Position Committee/Cell Duration
1 Coordinator - ED Club -
2 Convenor - Tutorial committee -
3 Convenor - Anti-ragging squad -
4 Facilitator - Young Innovators Programme (YIP) -
5 Coordinator - WWS -
6 Convenor - Gender Sensitization and Women’s grievance redressal cell -
7 Member - PTA Executive -
8 Member - Anti-ragging committee -
9 Member - Purchase Committee -
10 Member - Career Guidance and Placement Cell -

Duties Performed

Sl No. Duties
1 Additional Chief Superintendent
2 Chief Examiner
3 Additional examiner
4 Invigilation duty
5 Project Evaluation and Viva voce examination
6 UG and PG Admission
7 Enquiry officer - SMP, Kannur University
8 Census-2027 (Field trainer)
9 University Question Paper Setting
10 Polling Official - College union election
11 Presiding officer, Kerala Legislative Assembly Election
12 Organiser- Finishing School- Nypunnya