prnss college logo

Dr. JAYANTHY K.C.

Assistant Professor

Education

Degree University Year Specialisation
M Com University of Madras 2000 Finance
NET UGC 2006 Commerce
SET Government of Kerala 2005 Commerce
MPhil Annamalai University 2007 Finance
Ph.D Kannur University 2022 Commerce

Experience

Sl No. From To Worked At Designation
1 15.12.2010 Present Pazhassi Raja NSS College, Mattannur Assistant Professor

Refresher Course

Sl No. Title of Course HRDC / MMTTC & University Duration
1 Refresher Course in Commerce & Management Studies UGC HRDC Kannur University 30-06-2014 - 21-07-2014
2 Inter Disciplinary Refresher Course in Cognitive Economics, Commerce & Business UGC HRDC Kannur University 21-01-2021 - 02-02-2021
3 Refresher Course in Commerce & Management MMTTC (Formerly Known as UGC-HRDC), Kannur University 10-01-2024 - 23-01-2024

Short Term Course

Sl No. Title of Course HRDC / MMTTC & University Duration
1 Short Term Course in Research Methodology UGC HRDC Kannur University 10-10-2018 - 16-10-2018
2 Short Term Course in Gender Studies UGC HRDC Kannur University 28-01-2022 - 03-02-2022

Seminars/ Webinars Attended

Sl No. Title of Seminar/ Webinar Organising Institution Venue Duration Level
1 Innovations in Business Management and Accounting Department of Commerce E K Nayanar Memorial College, Elerithattu, Kasargod Offline 13-12-2017 - 14-12-2017 State
2 Vision 2030.: Creating Sustainable Growth Accelerators in Management and IT Chinmaya Institute of Technology Offline 15-12-2017 - - State
3 International Seminar on Women: Privacy, Profession and Position Malabar Christian College, Kozhikode Offline 04-01-2018 - - International
4 ICT as a Change Agent for Arts & Science Education EK Nayanar Memorial Government College, Elerithattu Kasargod Offline 07-02-2018 - 08-02-2018 National
5 National Seminar on Commerce, Management and Finance (NASCOMF 2018) Department of Commerce EK Nayanar Memorial Government College, Elariothattu Kasargod Offline 21-11-2018 - 22-11-2018 National
6 ISLAMIC BANKING IN INDIAN SCENERIO Commerce and Management Studies, University of Calicut Offline 02-05-2019 - - International

Workshops Attended

Sl No. Title of Workshop Organising Institution Venue Duration
1 Use of Statistical Packages for Economic Data Analysis PG Department of Economics, EK Nayanar Memorial Government College, Elerithattu, Kasargod Offline 26-10-2017 - 28-10-2017
2 “How to carry out Scientific Research In Social Sciences” Department of Commerce and Management Studies, School of Business Studies, University of Calicut Offline 01-11-2017 - 02-11-2017
3 “Business Research- Trends and Issues” Post Graduate Department of Commerce Government Brennen College, Thalassery Offline 16-01-2018 - 17-01-2018
4 “Research Methods, Academic Writing and Publishing Internal Quality Assurance Cell of Kannur University Offline 05-02-2018 - 06-02-2018
5 “Information Search and Retrieval” Research Centre, Department of Commerce, Government Arts College, Trivandrum Offline 28-10-2019 - -
6 Quantitative Research” Department of Management Studies, Kannur University, Palayad Offline 09-01-2020 - -
7 “Research Methodology and Data Analysis” Post Graduate Department of Commerce SN College in association with IQAC and Post Graduate Department of Commerce, MG College, Iritty Offline 03-03-2022 - 04-03-2022

Paper Presentations

Sl No. Paper Title Conference name Organiser Date Level Mode
1 Spiritual Intelligence, an Emerging Framework for HRD Two Day National Seminar on “Innovation in Business, Management and Accounting” Department of Commerce, EKNM Government College, Elarithattu 14-12-2017 National Offline
2 Health Insurance – A Way Forward in Health Spending Two Day National Seminar on Commerce, Management and Finance (NASCOMF 2018) Department of Commerce, EKNM Government College, Elarithattu 08-02-2018 National Offline
3 Health Insurance – An Access to Better Health Care One Day International Conference on “Islamic Banking in Indian Scenario” organized by the Department of Commerce and Management Studies, University of Calicut in association with Chair of Islamic Studies and Research, University of Calicut and IIEFR 02-05-2019 International Offline

Research Publications

Sl No. Title Books / Journal Name Publisher ISSN/ISBN Volume Issue Pages DOI Year
1 Health Insurance – A Practical Step Ahead ARS - Journal of Applied Research and Social Sciences - ISSN 2350-14 v 17 85-96 - 2018
2 Production and Marketing Problems of Micro-enterprises in Kerala: Evidence from Kannur District International Scientific Journal of Engineering and Management – ISJEM - ISSN -2583-6129 5 7 - https://doi.org/10.55041/ISJEM08140 2026
3 User Experience and Satisfaction with UPI Payment Systems International Journal of Creative and Open Research in Engineering and Management - ISSN: 3108-1754 2 7 - https://doi.org/10.55041/ijcope.v2i7.124 2026

Ph.D./M.Phil/PG Project Guidance

Sl No. Scholar Name Degree University Research Title Status Year Role
1 Adithya A V PG Kannur University A Study on Work Stress and Job Satisfaction of Textile Employees in Kannur District Completed 2026 Guide
2 Theertha Radhakrishnan PG Kannur University A Study on Influence of Advertisement in Buying Behaviour of Consumers Towards Two Wheelers Completed 2025 Guide
3 Anjali P - Kannur University A Study on the Impact of MGNREG Scheme Among Rural Women in Kannur District Completed 2024 Guide
4 Navya Jayaprakash - Kannur University A Study on Human Resource Management Practices (With Special Reference to Kanhirode Weavers Co-Operative P & S Society Ltd) Completed 2024 Guide

Area Of Interests

Sl No. Interests
1 Finance
2 Insurance
3 Marketing

Subjects Handled

Sl No. Subjects
1 Business Environment and Policy
2 Strategic Management
3 Human Resource Management
4 International Financial Management
5 Managerial Economics
6 Informatics Skills
7 Insurance and Risk Management
8 Financial System
9 Management Information System
10 Business Research Methodology
11 Informatics Skills
12 Management Theory & Practice
13 Personal Finance
14 Professional Ethics & Corporate Governance
15 Consumer Rights and Protection
16 Accounting Packages – Tally and Spreadsheet
17 Disaster Management
18 Entrepreneurship

Examinership Duties Performed

Sl No. Duties
1 Additional Chief Superintendent II, IV, VI Semester UG Examination 2026 and II & IV Semester PG 2026
2 Additional Examiner, University Centralised Evaluation Camp
3 Chief Examiner, University Centralised Evaluation Camp
4 IV Sem B. Com Informatics Skills Practical Examiner
5 IV Sem M. Com Project Evaluation
6 Chairperson for III Semester M. Com Examination from 2022 to 2024

Responsibilities Undertaken

Sl No. Responsibilities
1 Convenor -College Admission
2 Program officer - NSS
3 Additional Chief Superintntenent
4 Convenor -Model Exam

Duties Performed

Sl No. Duties
1 Presiding officer - General election
2 Election Counting Duty
3 Chairperson for III Semester M. Com Examination from 2022 to 2024
4 Conducted NSS Special Camp December 2023 December 2024 December 2025
5 Additional Chief Superintendent II, IV, VI Semester UG Examination and II & IV Semester PG - University
6 Internal Audit of College PTA Account
7 Chief examiner
8 Additional examiner - Centralised Valuation Camp at Kannur University